1% for the Planet
Bringing dollars and doers together to accelerate smart environmental giving
The idea for 1% for the Planet is simple: because companies profit from the resources they take from the earth, they should protect those resources.
Member businesses and individuals take responsibility for the environment by promising to give at least 1% of gross sales to environmental causes and organizations.
Together more than $270 million has been given back to the environment.
Today, there are more than 3,000 members (businesses and individuals alike) coming together to protect the future of our planet as part of this organization.
1% connects their members with high-impact nonprofit partners that align with their values and add to their brand story.
Here’s how it works:
Business members join the 1% network via an annual membership fee and commit to donate the equivalent of 1% of gross sales through a combination of monetary, in-kind and approved promotional support directly to approved environmental nonprofits.
As members, 1% for the Planet provides partnership advising, pairing members with environmental nonprofits that align with their values, their brand and that make the biggest impact possible.
Once linked with the best environmental organizations in the world, members support their nonprofit partner(s) directly. 1% for the Planet certifies all member donations—legitimizing members’ commitment by reviewing and confirming sales and donation details annually.